The palm beach at Vai combines soft pink sand, palm trees, turquoise sea, and a blue lagoon…
Vai Beach has a real Caribbean feel to it with it's pink sand, palm trees and clear turquoise water. This beach is so famous, you can barely move for tourists at the height of the season. It's no wonder the beach was chosen as the setting for a famous bounty chocolate bar tv commercial.
To get here take the National Road out of Sitia and head east. It's about 25 kilometres from Sitia itself, and well signed. There is parking just off the beach, but there's a fee. Plenty of shops selling souvenirs and knick knacks are scattered around the parking area too. Vai beach is well organised, clean and with plenty of facilities. It has been awarded a blue flag. The rocky islet nearby is ideal for snorkelling. There is also a scuba diving club at the beach. The nearest village to Vai Beach is Paleokastro.
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